Insights & Strategy
Understanding before communicating.
- Research & Survey
- Communication Strategy
- Audience & Perception
- Narrative & Messaging
- Social & Media Intelligence
- Campaign Strategy
Strategic communication and creative agency
from insight to
influence.
We connect research, strategy, creative, digital, media, influence, and reputation into one working system.
We don’t begin with formats. We begin with the problem the brand needs to solve.
Most communication doesn’t fail at execution. It fails earlier, when nobody agreed on what problem it was solving.
one connected ecosystem
Research informs strategy. Strategy shapes creative. What comes back becomes the next insight.
The whole system
one connected ecosystem
We don’t see communication as separate channels. Research informs strategy. Strategy shapes creative. Creative travels through digital, media, and influence. What comes back becomes the next insight.
what we do
Four practices, one communication ecosystem.
Creative & Digital
Turning strategy into ideas people care about.
- Creative Branding & Campaign
- Digital Campaign
- Content Strategy
- Community Management
- Social Media Management
- Content Production
Influence & Media
Putting the right voices behind the right conversation.
- Influencer & KOL Strategy
- Media Relations
- Creator Collaboration
- PR & Earned Media
- KOL Management
- Media Engagement
Reputation & Issues
Managing communication when the stakes are high.
- Reputation Management
- Response Strategy
- Issue Monitoring
- Media Handling
- Crisis Communication
- Communication War Room
Selected work
Ideas are only meaningful when they work in the real world.
Since 2022, Gembira Playground has worked across public communication, digital, media, influence, reputation, and selected commercial projects.
Different clients. Different challenges. One principle: solve the communication problem first.
The people you meet are the people on the work.
Four directors lead every engagement, across creative, digital, activation, and reputation.
Januar Syahrizal
Creative Director
Kisandani Priyambodo
Digital Director
Galih Nurfidian
Activation Director
Bagus Balghi
Reputation Director
Supported by a wider team across strategy, creative, digital, and production. Meet the Playground
The argument
why gembira playground?
Insight before action
We use research, listening, and social intelligence to understand the problem before we build the communication.
Senior minds stay involved
The people you meet in the pitch are the people on the work, hands-on across strategy, critical decisions, and key stages of execution.
One connected ecosystem
Strategy, creative, digital, influence, media, and reputation work together, not in silos, keeping the idea consistent across every touchpoint.
Built for complex conversations
Our experience spans brands, institutions, public figures, and high-stakes media environments, where the wrong message carries real consequences.
We don’t just help organizations say more. We help them understand better, communicate better, and influence what matters.
let’s collaborate with Gembira!
Tell us the problem you’re trying to solve. We’ll tell you how we’d approach it.
hello@gembiraplayground.com
+62 812 5259 8147
Jalan Pondok Pinang 3 No. 36, Kebayoran Lama, Jakarta Selatan 12310
+62 812 5259 8147
Jalan Pondok Pinang 3 No. 36, Kebayoran Lama, Jakarta Selatan 12310